In its work with the First International Bank, Netcom, part of the Malam Team group, which is a leader in the field of integrated communication and contact centers in Israel, established a speech recognition system that enables the bank’s call center to receive stock information in real time, including stocks, indices, foreign exchange rates, and certificates. The project is estimated to be worth hundreds of thousands of shekels.

The project was performed via a distinctive technology that Netcom developed to enable speech recognition technologies and speaker identification technologies in a way that is comprehensible to the client’s telephony systems, with significant savings and preservation of the client’s investment in the existing environment. The solution includes a combination of distinctive applications for speech recognition systems from Netcom that enable the bank to develop speech recognition applications easily and quickly and to maintain the system easily and independently.

Ami Ben-Porat, of the First International Bank, said, “The new system that Netcom set up for us will help us provide modern, quick, and efficient service to our customers. Speech recognition technology has taken a huge step forward in recent years and is easy to use.”

Indeed, today the speech recognition system set up at the call center, known as Beinleumi Call, enables the bank to provide its clients with better and friendlier service that does not involve typing in numbers to make a selection from a menu, which they needed to do previously. The system provides accessible self-service around the clock and contributes to the more efficient functioning of the bank’s call center.